How to swap a product in a video without reshooting.

Every method has two jobs: make the new product follow the old one through every frame, and keep the hands on top of it. A reshoot does both on set; the other three work on footage you already have, which matters before the holidays, when one product video has to carry a holiday edition, a gift set or new packaging.

The manual steps follow Adobe’s and Blackmagic Design’s own pages as of November 4, 2026; menus can differ in your version.

Comparing AI tools rather than methods? See what each one accepts and returns.

The surest way is the real thing: the new product in real hands, under real light. It needs everything the first shoot did, from the talent and the set to the product itself, and holiday packaging isn’t always printed by the time the ads are due.

A new take never matches the old one exactly, so captions, cuts and music timed to the first one need redoing. When the first take is already approved, editing it keeps what you liked about it.

When only the artwork changes, like a holiday sleeve on the same box or a seasonal label on the same jar, a planar track does it. After Effects includes Boris FX’s Mocha AE plug-in: select the clip’s layer, choose Effect > Boris FX Mocha > Mocha AE, click the Mocha logo in Effect Controls and track the flat face you’re replacing.

Back in After Effects, choose Create Track Data under Tracking Data, set Export Option to Corner Pin and apply it to the layer with your new artwork. Fingers that cross the label need a matte of their own to stay on top, which Roto Brush can make. A label that wraps around a round bottle curves away from the camera in a way a flat corner pin won’t follow.

In DaVinci Resolve, the planar tracker on the Fusion page does the same job with corner pinning built in: draw a shape around the label, track forward and connect the new artwork. Adobe notes that Premiere can run Mocha through Boris FX’s Mocha Pro plug-in.

No flat track turns a short jar into a tall one. For a new shape, a 3D artist models the product, matches it to the shot’s movement and light, renders it and composites it in, then rotoscopes the hands back over it. It’s studio work, and the slowest way here.

For a product that sits still while the camera moves, After Effects can solve the camera: select the layer and choose Animation > Track Camera. Adobe notes that moving objects can confuse that tracker; a product turning in someone’s hand usually has its motion matched another way, often frame by frame.

Describe what you see, not how to track it. Name the product you’re replacing, point to the new one by its photo number with a few words about it, like “the amber glass candle with a cork lid in Photo 1,” then list what stays: the hands, the grip, the set and the light. The candle edit has its own page, with its photo.

Pick a photo where the whole product is sharp and nothing covers it, ideally from an angle close to your clip’s; an edit takes up to 10 photos. For a gift set or two products, give each its own photo and say which one replaces what. Aisma takes the shape from the photo, so if the size has to match the original, say so.

No photo? Words work for a simple change, like “make the bottle matte white with a silver cap.” A specific product needs its photo.

Before Black Friday, a product video you shot months ago can carry the holiday line: the regular product, the holiday edition and the gift set, each its own edit of the same take with its own photo. Every version keeps the take’s length and timing, so captions and music you add later line up across all of them.

Recreate in your Library reopens the clip for the next version without a new upload. For a version that changes more than the product, like a red backdrop or a wreath on the shelf, swap the product first, then pick the finished clip in your Library as the starting point for the next edit.

The new product was never filmed, so Aisma generates it in every frame. Watch the result full screen before it goes into an ad, and read every label: small lettering and fine logo details can come out different from your photo.

Then check the fingers where they touch the product, the reflections, and any part the two products don’t share. In one of our test runs, a mug swapped from a photo came back with two handles, the original’s in the hand and the photo’s on the far side, so we set it aside.

Your voiceover stays as recorded, so if it names the old product, re-record that line in your usual editor. To fix one part, open Clips under the finished video, pick the clip and say what to change, like “make the lid cork, as in Photo 1.”